WDM Magazine

Having just celebrated its silver anniversary, Payless Cellular has been in business for more than 25 years under the same ownership. Their brands include Payless Cellular, CF Repair Center and Payless Accessories. The flagship wireless retail store is located on the trendy block of 2600 Wilshire Boulevard in Santa Monica, CA. The store boasts 13,000 square feet of pure customer-friendly wireless retail expertise. Next year, they will celebrate another milestone with 10 years since the doors opened at the Wilshire Boulevard retail location. The Payless Cellular brand experience over the years is what sets this team apart from the pack. Their staff has experienced very little turnover over the years, with customers finding comfort in seeing the same friendly faces eager to help them discover the best wireless solutions to fit their needs. Whether customers happen into their sunny retail store in California shopping for the hottest new handset, a high quality affordable unlimited data plan or have a need to repair their Motorola phone, the Payless Cellular team offers the same brand promise across the board to painlessly solve of their loyal customer’s telecom needs.

Unlimited Wireless Data What really makes Payless Cellular different? One of their most popular service offerings is their unlimited data plan. The Payless Cellular unlimited data plan is equally desirable among business and residential customers. Most of their residential customers opt for the Payless Cellular unlimited data plan as a primary connection solution using a USB data card compatible with a laptop or PC. Business users are attracted to their unlimited data plan solution as a back-up data connection for DSL, cable, and T-1 connections utilizing their wireless router equipped with data ports for both USB wireless data card as well as traditional DSL, cable or T-1 modem. The wireless data card can be easily configured in the router settings and used for failover data connectivity only when the primary connection fails.

Payless Cellular has been successful with the launch of their unlimited data plan. They have invested an enormous amount of time and resources into developing their unlimited data plan. During 2009 Wireless Dealer EXPO this October, Payless Cellular will launch a special unlimited data plan promotion as part of a major Q4 initiative at retail. Special incentives will be available for show attendees, friends and family. The regular price for the Payless Cellular unlimited data plan is $69.99 per month, however they are offering a special rate for Wireless Dealer Magazine readers for only $49.99 per month UNLIMITED, plus taxes, card purchase required.

Any reader interested in their unlimited data plan should reach out to Mark Savage at 843.359.4572, and make sure to mention you are a Wireless Dealer Magazine reader.

Unlimited Agent Opportunity With strong demand for their unlimited data product, Payless Cellular is finding that many dealers, wireless and traditional telecommunications agents are in need of an unlimited data product to offer their customers. They have focused their efforts in building a distribution channel of qualified master agents across the country. Even for larger retail operations, Payless Cellular will soon offer a sub-reseller business model whereby a retailer can buy the Payless Cellular unlimited data product directly from them on a wholesale basis and brand it as their own.

The initial product launch has been received very well at retail this year, as some retailers have embraced this product as a new opportunity to offer their customers reliable data at an affordable price point. According to Mark Savage, Director of the Wholesale Division at Payless Cellular, “The response we have gotten from those who have come on board and used the product has been incredible. The speeds are excellent, the service is reliable, and because it is an unlimited product, billing has been simple for both the retailer and the end user. This is a win-win for everyone,” The compensation plans for master agents are lucrative, and Payless Cellular is currently actively looking to partner with qualified retailers and dealers.

Full Service Repair With a commitment to the growing need for device repair, the Payless Cellular team offers a full service approach to repair. CF Repair Center, the repair division of Payless Cellular, performs out of warranty repair for most BlackBerry and Motorola phones within 24 to 48 hours for the majority of repairs, regardless of carrier affiliation. Their technicians have more than 20 years of wireless repair experience. Over the years, they have invested significantly in state of the art diagnostic tools, providing repair services for wireless retailers nationwide.

CF Repair Center is an Authorized Motorola Out of Warranty Repair Center. In addition to BlackBerry and Motorola repairs, they also repair popular phone brands such as Apple, LG, Nokia, Sony Ericsson, and Samsung as well as many European GSM phones. Reaching beyond repair, their full service team also assists with BlackBerry Help Desk Services, helping retail customers find answers and support for the functionality of their BlackBerry devices.

Wireless dealers and master agents seeking to become an agent or sub-reseller for the Payless Cellular Unlimited Data Plans, should contact Mark Savage directly at Mark. .(JavaScript must be enabled to view this email address).

With twenty-five years and counting, the Payless Cellular team continues to make concentrated efforts to deliver an unlimited promise across their brands to painlessly solving the needs of their wireless customers.

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